What do families know about healthy eating and physical activity? A lesson from Wallace and Gromit

In 2018, The Grand Appeal organised a fundraising event for Bristol Royal Hospital for Children entitled ‘Gromit Unleashed 2’. In partnership with Aardman Animations, this sculpture trail featured 67 giant sculptures of the characters Wallace, Gromit and Feathers McGraw, located in high footfall and iconic locations around Bristol and surrounding areas. The trail featured a ‘healthy eating hero’ sculpture named Banana-arm-a that linked to a short digital quiz. In collaboration with the NIHR Bristol Biomedical Research Centre, Nutrition theme, a 10-question ‘Healthy Living Quiz’ was developed to test Bristol general public’s knowledge on healthy living for children in a fun-based survey (table 1). Questions were short, child focused and based on practical food knowledge and key health recommendations. A three-option multiple-choice question format was adopted …