The relationship between personality and preference for either arthouse or mainstream movies

In this study, the relationship between personality and a preference for either arthouse or mainstream movies is investigated. Research on this topic is very ample. By means of a survey, personality is assessed using the NEO-FFI and preference for either type of movies is assessed by using nine statements and summaries based on non-existent movies. The subjects were mainly University students. Results show that a significant effect has been found between a preference for arthouse movies (based on the nine statements) and the openness personality trait. The summaries didn’t measure a difference between arthouse and mainstream, therefore a suggestion for future research is using scenes from real movies instead of movie summaries.