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The Moderating Effect of Cultural Differences on Consumers' Willingness to Share Personal Information
The Moderating Effect of Cultural Differences on Consumers' Willingness to Share Personal Information
2019
Christopher Schumacher
Felix Eggers
Verhoef, Peter, C.
Peter Maas
Keywords:
Marketing
Cultural studies
Business studies
Information management
Psychology
Cultural diversity
Personally identifiable information
Correction
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