From .com to .profit: Inventing Business Models That Deliver Value and Profit

From the Publisher: Their business plans are vague at best. Their sales are modest; their profits nonexistent. And yet scores of e-businesses have seen astronomical capitalization. How long can it last? In this book, two industry experts take readers beyond the experimental first era of e-business into the next, when companies will either deliver customer value and make a profit or disappear altogether. Nick Earle, Hewlett-Packard's chief strategist for e-services, and Peter Keen, a respected strategy and business consultant, map the future of online business and describe the six key drivers that companies must master in order to survive the next era of e-commerce.