嘉　宾：夏  宇  PhD. Candidate 香港大学

主持人：刘佳璐  助理教授  开云网页登录 安泰经济与管理学院

时　间：2024年11月11日（周一）9:30-11:00

地　点：开云网页登录 徐汇校区安泰楼A305

内容简介:

In the highly competitive mobile market, third-party vendors located outside the purview of the hosting mobile platforms are becoming major suppliers of functional toolkits for mobile app development and innovation. Mobile app developers, however, face the uncertainty of whether and how to use third-party software development kits (SDKs) from these external vendors to create more appealing and engaging mobile apps. This study examines the extent to and the conditions under which third-party SDK utilization affects mobile app market performance. Drawing on the platform ecosystem literature and boundary object theory, we contextualize the boundary-spanning practice in mobile app development as the extent to which developers utilize third-party SDKs and theorize the performance impact of third-party SDKs. Moreover, the boundary-spanning perspective leads us to examine how the performance impact of third-party SDKs varies across two types (i.e., tool-type versus platform-type), the evolution of platform boundaries, and levels of developer platform-specific experience. By conducting difference-in-differences-style analyses on a longitudinal dataset of 335,958 multi-homing mobile apps released on Apple App Store and Google Play, our study reveals that utilizing more third-party SDKs is positively associated with daily active users of mobile apps. Such positive impact is limited to tool-type third-party SDKs, however, and is attenuated by platform updates and developers‘ platform-specific experience. This study contributes to the platform-based software innovation and platform governance literature and provides managerial implications for app developers, platform managers, and third-party SDK providers.

演讲人简介：

Yu Xia is a Ph.D. candidate in Innovation and Information Management at the University of Hong Kong, expected to graduate in May 2025. She holds a Master‘s degree in Information Management from Wuhan University and a Bachelor‘s degree in the same field.Her research focuses on the impact of third-party software development kits on mobile app market performance, platform economics, and gender disparities in digital environments. Her work is currently under revision and review in leading academic journals and has been presented at major conferences, including ICIS, PACIS, and AOM. In addition, Yu has received recognitions, such as the Best Paper Nominee at ICIS 2023 and multiple awards from the University of Hong Kong, including the PhD Research Progress Award and the Dissertation Year Fellowship for 2024-2025.

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